Continuing the wave of success from last week, we are happy to let the world know that we have been included in the top six projects of the Zlatý středník 2024 in the Industry, Engineering and Energy category.
The project, entitled "Thousands of boxes revived the spirit of Santini's genius, or art in the service of sustainability" involved the construction of a 20-meter-tall monument from 2,000 corrugated cardboard boxes, which served as a unique way to educate the public about recycling and sustainability.
For our client Mondi Štětí, we provided not only media coverage of the event, but also internal communication and accompanying materials directly at the event location. It was a unique opportunity to promote not only the client's brand, but above all to focus on education and promotion of sustainability in an original way.
We have been working with Mondi Štětí for more than ten years and we have been trying to make the brand itself visible for a long time, but also aspects of their MAP2030 action plan. The event on Zelená hora was not only visually stunning, but also served as a unique promotional and educational element. For Karolína Doleželová, the client's account manager, and the entire Mondi team, inclusion on the shortlist is a confirmation that it was a project that had no parallels in the Czech Republic.
Keep your fingers crossed for the announcement of the Zlatý Středník in September!